The crisis within FIFA deepened on August 4, 2026, following President Gianni Infantino’s decision to abandon his proposal to sell a stake in the World Cup. The plan, which aimed to raise $4.2 billion through a new commercial rights body, faced unprecedented resistance from influential football executives and national associations.

After three days of intense internal conflict, Infantino withdrew the proposal late on Friday night and apologized for the division it caused within the sport. The initiative would have introduced private investment into the World Cup for the first time.

Arsene Wenger, FIFA’s chief of Global Football Development and technical adviser to the International Football Association Board (IFAB), stated he was not involved in the proposal and only became aware of it through media reports. Meanwhile, five European national associations, including England’s Football Association (FA), formally withdrew their backing for Infantino’s re-election at the FIFA Congress scheduled for March 2027 in Morocco. Denmark’s FA also confirmed it would not support him.

UEFA has confirmed it served a legal letter to FIFA following the failed World Cup plan. FIFA denied claims that Infantino sought support from former US President Donald Trump during the process. Despite isolation in some regions, Infantino has found support in Africa ahead of a Confederation of African Football (CAF) meeting.

With the November 18, 2026 deadline for FIFA election nominations approaching, Infantino’s opponents face the challenge of finding a candidate who can appeal to both emerging football markets and the established associations in the sport’s traditional heartlands.

Sources

Timeline

  • Late July 2026: Infantino’s proposal to sell a World Cup stake triggers internal conflict.
  • August 1, 2026 (Friday night): Infantino abandons the $4.2 billion commercial rights body plan.
  • March 2027: FIFA Congress scheduled in Morocco for presidential elections.
  • November 18, 2026: Deadline for nomination of candidates for FIFA election.